Since I first laid my eyes on Finnish brand Mainio’s new Spring Summer collection, I was in admiration of the bold prints and combination of colors. Mainio has a strong creative flare and manages to have just the right balance when designing children’s clothes.
Inspired by the Fashion Revolution movement and becoming more and more fashion concious, I also appreciate this brand’s transparent communication about manufacturing and being socially accountable for how and why they produce clothing. 2% of all Mainio sales go to improving the welfare of the community of their factory in India.
“We believe that strong and bright modesty, gentleness, calmness, purity and tolerance have always been the strengths of Finnish design and Finnish character.” – Mainio
The Spring Summer 2018 collection is inspired by a world of tranquility. The collection is full of everyday wear clothes for babies, kids and adults. Most pieces are unisex and are comfortable, machine washable and made with soft, organic cotton.
It’s easy to see why my active child has adopted Mainio as one of his favourite brands.
This post is also available in: French