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Discover the Digital Platform: Playtime Marketplace

Playtime B2B Marketplace

This season discover Playtime and its exclusive online edition. This B2B trade show and digital platform presents over 300 children’s fashion brands showcasing their new collections in which shop owners and buyers can place their orders with just a few clicks. The three main features on the Playtime website include: A meeting place for the exclusive B2B event in Paris, New York …

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Cyrillus x Peanuts | Fashion Collaboration for Snoopy Fans

Cyrillus X Peanuts - Collection Snoopy

The French boutique Cyrillus has just launched an adorable capsule collection with Peanuts®! I love Charlie Brown’s sweet little dog Snoopy who is featured in quite a few prints. With a choice of comfortable vintage style tees for kids, along with a baseball hat, sweatshirts and a few other clothing sets, you’ll surely find one, two or three pieces you …

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SMALLable Private Sales: Summer Shopping

Smallable Private Sales

I’ve been on the look out for the perfect summer outfits for my kids, nieces and also for myself. I’ve recently had my eyes on the adorable all over print Bobo Choses dress for my niece, the perfect Salt-water beach sandals and of course the matching hat and accessories that will come in handy during sunny days.  For fashion, decor …

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Goodbye Kidshop…


Over the past few years, Yoyo Mom has been a loyal fan of the online shop: Kidshop. With an original and fun selection of eco-friendly kids fashion brands including Mini Rodini, Rylee + Cru, and Winter Water Factory, as well as a distinctive offer on decor and toys, this online boutique has been the ideal spot for finding gifts for …

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The 25th Edition of the Salon Playtime Paris!

Playtime Paris

Yoyo Mom just spent a fashion packed three days at the 25th edition of Playtime Paris. This children and maternity salon has become one of the top (if not the top) trade shows for kid’s fashion and lifestyle.   Each Playtime edition, I enjoy gathering together to meet the up and coming and established independent fashion designers and lifestyle brands in Paris and discover …

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Happy Birthday Mickey Mouse!

Lacoste x Mickey Mouse

Happy Birthday Mickey! This year Mickey is 90 years old and there are several cool collabs to appeal to Disney fans of all ages. Whether you are crazy about Mickey or not, you will most likely be tempted to buy at least one or two items among these fun collaborations. Fashionable brands including Opening Ceremony, Vans, and Lacoste have succeeded in …

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Petit Bateau x Studio Ghibli Capsule Collection

Petit Bateau x Studio Ghibli

Are you a fan of Studio Ghibli? If you already know this Japanese animation studio, you or your children are most likely fans. If you do not yet know Studio Ghibli, perhaps you may be familiar with  one of the following films: My Neighbour Totoro, Sprited Away, Ponyo or Princess Mononoke. Personally, we love the world of Studio Ghibli, therefore, we are …

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Playtime Paris: Upcoming Trends for Spring Summer 2019

Playtime Paris kids fashion salon

From July 2nd through 4th, Playtime Paris the international kid’s fashion tradeshow celebrated its 24th edition with over 500 children’s and maternity brands. Yoyo Mom was very excited to attend three full days of discovering the new fashion and lifestyle collections of the Spring-Summer 2019 season. Playtime also offers an excellent opportunity to meet young, talented fashion designers as well as buyers …

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Playtime Paris, 24th edition

iloveplaytime Playtime Paris

Playtime Paris, the international children’s & maternity trade show is hosting it’s 24th edition with several up and coming new events and over 500 exhibitors. From June 30th – July 2nd, , Yoyo Mom will be present at the trade show and discovering the up and coming kids fashion and accessories. Stay connected on Instagram and Twitter for all the latest news from …

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Playtime Paris Trade Show – 23rd Edition Highlights

Playtime Paris 23rd edition

Playtime Paris was in full swing this season with the 23rd edition of the international kids fashion, lifestyle and maternity trade show.  With over 500 exhibitors, Playtime has become one of THE best meeting points for designers and buyers. The Playtime tradeshow is known for featuring a mix of loved and established designers including Bobo Choses, Mini Rodini, Soft Gallery, Bonton) …

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